IT’S ABOUT WHAT WE DO WITH WHAT WE catch
SMALL MOVES MAKE A DIFFERENCE
who we are
Being a Tuna Champion means doing it better
and knowing more about what you’re catching
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Ambassadors

Meet our Ambassadors, pick up some hot tips on the best fishing practices for SBT and even find out how to channel your inner chef. Let’s go!

All Ambassadors

Richie A

@richard.abela.35

Melbourne VIC

SBT are tough competitors. I love the challenge of the fight - and the joy of seeing someone catch their first big one.

Richie A

Melbourne VIC

Take plenty of ice onboard, because if you don't chill them down quickly the meat is ruined.

When tagging and releasing a big SBT, it's always better to have the boat moving forward slowly - and keep the fish's head below water at all times. This makes it easier to control the fish, as fresh oxygenated water continues to flow over the gills.

Lee VS

@leevansoest

Adelaide SA

There's nothing like hooking up to an SBT... the rush and fighting power of these fish is amazing!

Lee VS

Adelaide SA

Always change your treble hooks to single hooks - and if you're releasing the fish, get it onto a wet mat, pop in a tag and get it back in the water as quickly as you can.

Patrick D

@patrickdangerfield @reeladventuresshow

Geelong VIC

I love tangling with Southern Bluefin Tuna because they are big, fast and fiesty - the true athletes of the sea.

Patrick D

Geelong VIC

When using hard body lures to target SBT, I prefer to have them fitted with single J-hooks. Because there's less chance of straightening a hook on a big fish, less chance of damaging the fish if I'm going to release it - and less chance of damaging me.

Tune up your tuna skills

Being a Tuna Champion means using the best fishing practices for Southern Bluefin Tuna – and encouraging your mates to do the same. Small moves make a difference.

release

Will the fish you release have the best chance of surviving?

catch

Do you have the right fishing gear to catch big fish and is it in good condition?

keep

Do you know how to dispatch, bleed, gill-gut and chill your bluefin for the best taste – and so no fish is wasted?

handle

Are you leaving the fish in the water when possible, and handling it with care?

prepare

Do you know how to prep your bluefin to make the most of the meat you harvest?

Watch this!Skill up

Shop like a Tuna Champion

Slip on a t-shirt, jump into our new hoodie and slap on a cap. Now that’s Tuna Champion cool.

…or get onboard with the limited edition Reel Brand + Tuna Champion long-sleeve fishing shirt.

Find out about sizing and more here, or hit the button below to head straight to our online shop.

I want one

These links re-direct you to our Tuna Champions shopping page, which is currently hosted by UTAS.

All profits from the sale of merchandise go back into the Tuna Champions program

Testimonials

Don’t take our word for it. Here’s what people are saying about Tuna Champions…

“With the help of the Tuna Champion movement, competitions are moving from whole-fish weigh-ins to gill gutted. We’re seeing a real change in how people bring in the fish, including how much ice they take on their boat.”

John Johnstone, Owner, Portland Bait & Tackle

“In support of the Tuna Champion program, a ‘Tag and Release’ category has been introduced to the month-long Hooked On Tuna competition for 2019.

This program encourages recreational fishers to respect SBT and adopt ways to fish better with minimum waste.

In recognition of this, competition rules are now aligned with best practice fishing of the SBT, with all fish presented at weigh-in mandated to be gutted, gilled and bled to avoid wastage.”

Michael Cottee, Tourism and Events Manager, Glenelg Shire Council

“Tuna champions! What a great idea to educate recreational fishers about better ways to catch and respect their SBT. I’m a recreational tuna fisherman, hobby lure maker, chef, and a foods teacher at a senior secondary college in Tasmania.

Yesterday I brought in a small school SBT I’d caught out of Fortescue Bay the day before. Your website was a fantastic resource to use as a platform to inform and educate my students about all aspects of SBT.

They participated in cleaning, portioning and cryovacking the fish. In following lessons, we’ll be utilising all the different cuts of the SBT, preparing delicious morsels and dishes to showcase this amazing fish. Overall a great learning experience for my students and your website is a great resource for all – well done!”

Chris Edwards, Foods Teacher TAS

Become a Tuna Champ - Take the tuna Pledge

I do solemnly swear to catch, handle, keep or release southern bluefin tuna as safely and humanely as possible – and to prepare it well, so no fish is wasted.

IT’S ABOUT WHAT WE DO WITH WHAT WE catch

SMALL MOVES MAKE A DIFFERENCE

Being a Tuna Champion means doing it better

and knowing more about what you’re catching